PRIVACY POLICY
Last updated: 14 September 2026
Paper Tide respects your privacy and only collects personal information where it is necessary to provide our services or keep you updated when you have chosen to hear from us.
Information we collect
If you sign up to the Paper Tide mailing list, we collect your email address.
We may also receive limited technical information when you use this website, such as information required for the website and its embedded services to function correctly.
Paper Tide does not sell or rent your personal information.
Mailing list
If you choose to subscribe to the Paper Tide mailing list, your email address will be used to send you news about new prints, collections and other Paper Tide updates.
We use MailerLite to manage our mailing list and send emails. Your email address is therefore processed using MailerLite's services.
You can unsubscribe at any time by using the unsubscribe link included in our marketing emails.
We rely on your consent to use your email address for this purpose. You can withdraw that consent at any time.
How long we keep your information
We keep your email address while you remain subscribed to the Paper Tide mailing list.
If you unsubscribe, we will stop using your email address to send marketing emails. Limited information may be retained where necessary to maintain a record of your unsubscribe request or meet legal obligations.
Other websites
The Paper Tide website contains links to other websites and services, including Etsy and our social media pages.
When you follow one of these links, you leave the Paper Tide website and the privacy practices of the other website or service will apply.
Purchases are currently made through Etsy and are subject to Etsy's own privacy policies and terms.
Cookies and similar technologies
The Paper Tide website and services embedded within it may use cookies or similar technologies that are necessary for features of the website to operate.
If we introduce analytics, advertising or other non-essential tracking technologies, we will provide appropriate information and consent controls where required.
Your rights
Under UK data protection law, you may have rights relating to your personal information, including the right to ask for a copy of information we hold about you, to have inaccurate information corrected, to request deletion in certain circumstances, and to withdraw consent where we rely on consent.
If you have a concern about how your personal information is being handled, please contact Paper Tide first so that we can try to resolve it.
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's data protection regulator.
Contact
For privacy enquiries or requests relating to your personal information, please contact:
Paper Tide
hello@papertide.com